In the previous section, we talked about one of the buying methods in Programmatic buying through a foreign DSP. So, in this article, Netlink would like to introduce you to...
According to statistics from bankmycell.com, as of March 2022, worldwide there are 6.648 billion people using smart mobile phones (smartphones) and up to 7.26 billion people are using devices. mobile...
In the first part of this series of articles, we will learn about Programmatic Guaranteed (PG). In the past, to ensure certainty about inventory and campaign spending, advertisers used to...
Revenue from advertising contributes a large part of the profits earned to publishers, so it is important to pay attention to small items like CPC (cost per click) or also...
1. What is Ad Viewability? Ad viewability is a metric used in digital advertising to measure how visible the ads are on the publisher’s website to users. According to the...
Many publishers use Google Ad Manager, a centralized ad management platform that allows them to monetize a variety of inventory including websites, videos, and apps. It gives them access to...
Google AdSense is a free advertising program that allows you to run ads on your website, blog, or YouTube videos and get paid when visitors click on them. Google AdSense...
1. How does ad blocking affect publishers? Ad Blocking, or as we know it, is software on a computer or phone that is used to block ads that appear when...
